Product Framework guide
ICE Prioritization
Rank initiatives by impact, confidence, and ease.
15–25 minGuide preview · Editable route coming later
A simple view of the method
When to use it
A growth plan has more ideas than execution capacity.
Begin with a concrete company question. Use the framework to organize evidence and challenge your reasoning.
Three questions to explore
- 01
What measurable impact could each initiative create?
Write your interpretation and attach the source or name the evidence gap.
- 02
Which evidence supports the confidence rating?
Write your interpretation and attach the source or name the evidence gap.
- 03
What full effort and dependency load sits behind ease?
Write your interpretation and attach the source or name the evidence gap.
Explore before you apply
This guide is part of the wider library. The current manual workspace supports the four-step company-analysis route.